AI may optimize PPC, but it can’t replace empathy, listening, or trust. Four relationship fundamentals still set agencies ...

Meta’s new subscriptions and AI features could change how users create, share, and engage with content, reshaping the signals ...

Data shows AI assistants recommend only 1% to 11% of locations, revealing a massive gap between Google rankings and AI visibility.

Andromeda and GEM now determine how ads are selected, ranked, and sequenced across Meta. Here’s what changed and what drives ...

Google has made it easier to quickly review Performance Max creatives by adding instant asset previews directly within the asset group table.

You may soon be able to tell Google to not use your content for AI Overviews, AI Mode and other search AI features.

This will result in less traffic to your site and more traffic to Google's AI Mode. Plus, Gemini 3 is now powering all AI ...

Sadly, it does not show you clicks, so you still have no idea what your click-through rate is from AI search results.

OpenAI’s high-priced ChatGPT ads promise premium visibility inside AI conversations, despite limited performance data in ...

Google is facing fresh EU scrutiny that could expand access to its search data and Android AI features, potentially reshaping ...

Google signals search’s next phase: small multimodal models on devices infer intent from behavior before a query is ever ...

The Facebook ads winning in 2026 use simple, repeatable structures that make problems, benefits and proof immediately clear.